Microarea and Zucchetti together at Smau Bologna 2012: what a success!


13 June 2012 by vsalaris


Mago.net @ SMAU Bologna 2012  

 

Smau Business Road show in Bologna was largely appreciated by visitors as well as by the leading actors!  

edited by the Marketing Department 

An overall balance on the outcome of an important event, when the latter has come to an end, is quite inevitable. Let us therefore make a brief digression on the experience of Smau Bologna 2012, which witnessed the presence of an extraordinary team within the Microarea - Zucchetti stand.  

Lets start by saying that the experience in Bologna has certainly been positive, exceeding any expectation!
Within the large D47 stand, a consistent number of experiences have been brought to life. While the huge audience was following the product demos on the widescreen, the main actors of innovation actively collaborated in order to provide all visitors with an optimal service: demos provided in MacBook (proving the flexibility of Mago.net) and applications specifically dedicated on Ipad and Tablet Windows 8 (that can be interfaced with the accounting software of Microarea) were able to reassure a number of companies, belonging to different merchandising sectors, that the right solution to manage at best all activities was indeed found at stand D47.

The presence of many excellent Microarea Partners made sure that the many guests could always find an interlocutor highly prepared and always ready to address the many different types of requests regarding each merchandising sector. The contemporary presence, within the stands, of Microarea and Zucchetti staff has furthermore been the right chance to join together competence, quality and skill in further exciting synergies that the Smau visitors were able to witness and appreciate.

Lots of demos, many entrpreneurs ready to take in consideration Mago.net for their company, dozens of integration proposals developed for Mago.net and able to cover specific needs of both commercial and industrial sectors, made the two day rendezvous in Bologna truly special.
Also the photographs prove how stimulating these due days in Bologna have been: have a look yourself at the brief video-slideshow, made just after the end of Smau, available on the Microarea Youtube channel.

We will soon be back with other astonishing events!





Case History: Alkor sp.zo.o., together with Mago.Net to optimise commercial activities


17 February 2009 by szarino


 Case History: Alkor sp.zo.o., together with Mago.<i>net</i> to optimise commercial activities

by Sonia Zarino

An import company operating on top of the range swiss watch market, new needs about the optimization of purchasing, selling and data remote access processes: Mago.net has solved all problems.

Since 1999 Alkor sp.zo.o.  has been importing and commercialising prestige Swiss watches for the Polish and east European markets. Besides the commercial activities, a Customer assistance centre is being created with the objective of developing post-sales activities and technical support. 
The Company has 10 employees and an annual sales revenue of circa 3 million Euro.

The Corporate commercial activity consists of a network of agents which utilise a remote integrated application with Mago.net, allowing them to perform e-commerce type transactions over the Internet.
Some of the watches commercialised by Alkor are: “Adriatica”, “Grovana”, “Oris”, “Revue Thommen” and “Pierre Ricaud”.

The Requirements
Alicja Rybotycka Financial Manager of Alkor, explains that following a careful analysis of the Corporate business model, the requirements to be applied for the selection of software were identified which have resulted in the choice of Mago.net.

  • capacity of software to manage the forecasting processes for sales and consequent purchase orders of the goods;
  • availability of tools to analyse sales and financial trends of the Company;
  • possibility of remote access to corporate inventory data to place orders (Clients), or to re-establish spares (Suppliers).

An ulterior but important request was that of being able to find the best way to improve the effectiveness for the management of purchase orders, inventory and barcodes and at the same time minimising the creation of paperwork.

The system used previously had many limitations, including the scarce possibility of data analysis. Neither was it integrated with electronic mail or Office; this represented a considerable obstacle in terms of enriching the application with new functionalities, as well as the utilisation with external applications.

In the classic sense of word-of-mouth advertising, it was a Swiss partner of Alkor, already a Mago.net user, who recommended the product.  The positive judgement by the Partner, confirmed by some Alkor employees who had already had the opportunity of using Mago.net Easy Look at the Swiss offices,  considerably determined the final choice of Mago.net

The Solution
The configured used is that typical of a commercial company.  It includes the financial modules, commercial modules and some tools like Mail Connector and Xgate for the exchange of information and documents.
Besides the standard modules, and thanks to the use of Magic Link, integration with two independent applications developed from the platform used for Mago.net has been realised: a program for the sales force management which can be used in remote, and an e-shop program.

The Advantages
“We have optimised the management of the inventory, improved the process for accounting recording and retrieval of data.  We have also experienced considerable improvement in the financial analysis and management of commission for our agents” is the assessment of Alicja Rybotycka who concludes by saying: “On the whole Mago has improved the way we work each day in all the sectors of the Company.  It is an open and flexible solution, capable of easily being integrated with third party products.  Mago.net has a set of innovative tools that manage electronic mail and reports to keep control of the company situation  at all times”.

Configuration adopted:

Mago.net Professional Edition pw by SQL Server

• Server
• MagicLink
• Magic Documents
• Easy Look server
• XGate
• Financials
• Sales
• Inventory
• Forecast Accounting
• Sales Force Management
• Lots & Serials
• Intrastat
• Sale Orders
• Purchase Orders
• Purchases
• Fixed Assets
• Cash Management
• Mail Connector
• XGate
• 1 WEB CAL*
• 10 CAL*

*Client Access License









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