Smau Business Road show in Bologna was largely appreciated by visitors as well as by the leading actors!  

edited by the Marketing Department 

An overall balance on the outcome of an important event, when the latter has come to an end, is quite inevitable. Let us therefore make a brief digression on the experience of Smau Bologna 2012, which witnessed the presence of an extraordinary team within the Microarea - Zucchetti stand.  

Lets start by saying that the experience in Bologna has certainly been positive, exceeding any expectation!
Within the large D47 stand, a consistent number of experiences have been brought to life. While the huge audience was following the product demos on the widescreen, the main actors of innovation actively collaborated in order to provide all visitors with an optimal service: demos provided in MacBook (proving the flexibility of Mago.net) and applications specifically dedicated on Ipad and Tablet Windows 8 (that can be interfaced with the accounting software of Microarea) were able to reassure a number of companies, belonging to different merchandising sectors, that the right solution to manage at best all activities was indeed found at stand D47.

Lots of demos, many entrpreneurs ready to take in consideration Mago.net for their company, dozens of integration proposals developed for Mago.net and able to cover specific needs of both commercial and industrial sectors, made the two day rendezvous in Bologna truly special.
Also the photographs prove how stimulating these due days in Bologna have been: have a look yourself at the brief video-slideshow, made just after the end of Smau, available on the Microarea Youtube channel.

We will soon be back with other astonishing events!

Once again Microarea achieves a huge success and countless "thumbs up" at the Smau Milan 2011 ICT event .

edited by the Marketing Department 

From the 19th to the 21st of October, the wings 3 and 4 of the Fieramilanocity lodged the 48th edition of SMAU Milan. A long established tradition that this year witnessed an outstanding number of visitors: over 52,000 coming from all over Italy.

Many visitors enjoyed the possibility to witness with their own eyes the excellent solutions made available by the Microarea Partners! Throughout the three days the Microarea Platinum Partners 2c Service, Select Informatica, SIT, Artware, Joker, Micron, Europroject, M.E.S. and the ISV Microarea Partners  Treebyte, DLF System, Digita, GSI, Proximo offered the possibility to everyone to try out the new features, providing evidence of their outstanding experience and availability towards a outstandingly interested audience.  

Thanks to the customized demos and to the specific solutions that enhance productivity and competitiveness, once again the Microarea Platinum and ISV Partners managed to distinguish themselves among the over 600 ICT brands that were present at the fair, taking part actively in the process of cultural change that is effecting a large number of companies and administration bodies.  

All of the interested visitors were free to test the huge potential of the Microarea solutions. Smau, more than ever, proved to be the right time to show to the market the excellent projects of the Partners, create new contacts and generate further possibilities of interaction. The enthusiasm that characterized Smau Milan 2011 gives way to a future full of promising scenarios.

Live the Smau Milan 2011 experience by watching the short video of the event. See you at next amazing occasion!

The prominent rendezvous, with the Smau Business IT solutions, landed in Padua the 4th and 5th of May, successfully confirming the expectations of the North-East entrepreneurial community.

Edited by the Marketing Department

The 2011 edition of Smau Business Padua registered a 12% increase in terms of attendance in respect to the edition of last year. Over 90 companies supplying IT solutions and over 3100 visitors in the wing 11 of PadovaFiere...these are the numbers, but nevertheless, also without them, the feeling left behind is unquestionably excellent, along with an extraordinary openness of the entrepreneurs towards the most recent IT innovations! 

Padua confirmed what emerged during the last SMAU events, and that is a growing interest towards the It industry and a strong technological awareness on behalf of companies and entrepreneurs belonging to a modern, creative, reactive class always ready for change, supported by businesses able to interprete and read companies needs.     

Once again, Microarea took part in the Smau event, living and making the others live the experience very intensely thanks to the 7 Platinum and ISV Partners that were present at stand A4 to show the new features and illustrate the potential of Mago.net 3.5 along with the aligned verticals.  

It is thanks to the vertical solutions integrated with Mago.net 3.5 presented by A.Esse.I. from Bologna, AT-Informatica from Verona, Giga from Padua, DLF System from Avellino, Proximo from Ancona, Tecnobiemme from Modena, Treebyte from Vicenza that the partners were able to provide customized demos calibrated to each type of need, making the visitors take part and demonstrating great flexibility and versatility of the products concerned.

The enthusiasm of the Partners was rewarded by the enthusiasm shown by the visitors, the latter extremely well impressed by the thrilling new features of the most recent release of Mago.net. The reciprocal satisfaction gave way to a number of interesting debates as well as creating a solid awareness towards the possibility of optimizing at best the activity, the performance and the corporate competitiveness. Thanks to the innovations provided by Mago.net 3.5 and by the vertical solutions planned and realized by the Microarea Partners.

The Smau Business Padua experience has been truly thrilling and exiting, hence deserving to be immortalized and shared...you can see all "crowning moments" in the relating video found on the Microarea Youtube Channel.

Obviously we are far from having finished: thanking all of those who took part in Smau Business Padova 2011 with energy and participation such to achieve this important success, Microarea is already at work for the next important event, the 48th edition of Smau Milano, that will take place from the 19th to the 21st of October 2011! 

Don't miss the rendezvous with technological innovation!

The Smau Business touring circuit is once again on track: as every road show worthy of the name, it moves on, next stop: Padua!

edited by the Marketing Department

The great "rendez-vous" with the IT innovation is back, the 4th and 5th of May 2011. In the same place where it all began in 2008, after merely 3 years, Padua is ready to welcome a growing stream of ICT operators, the energy of which allowed the SMAU Padua to become a "must" in terms of visibility, knowledge source and development opportunity.   

Once again Microarea will attend in force, with 7 Platinum and ISV Partners: Wednesday 4th of May you will have the pleasure to meet A.Esse.I. (Bologna), AT-Informatica (Verona), Giga (Padova), while on Thursday 5th of May it's going to be the turn of DLF System (Avellino), Proximo (Ancona), Tecnobiemme (Modena) and Treebyte (Vicenza).

Do not miss the chance to get to know even better Mago.net 3.5 as well as the over 140 new outstanding features provided by this recent release. Jot down on your agenda the following dates: 4th and 5th of May, rendez-vous with the Microarea Partners at SMAU Business Padua, stand A4!  

An excellent opportunity to learn how to increase productivity and competitiveness, make the most out of the customised demos and find out more on the interesting vertical solutions fully integrated to the Mago.net ERP made available by the Microarea Partners.

"Be there or be square": SMAU BUSINESS 2011 in Padova, PadovaFiere, Via N.Tommaseo 59. Make sure you remember the address, we will take care of everything else: the ticket is offered to you by Microarea!

In order to obtain information on how to reach the fair, visit the event official website, throughout which you will be able to plan your journey according to your needs and requirements thanks to the on-line guide of the workshop and ITC solutions.

See you in Padua!

The aspect that emerged sharply during the SMAU in Roma is how digital technology nowadays is key towards the enhancement of the competitiveness in the small and medium industry.

The numbers speak for themselves, and describe the growing activity having place in Centre and South Italy: the event that took place in Rome the 30th and 31st of March registered a sharp increase (around 20%) in the number of people attending if compared to the past edition. Over 5400 visitors (mainly companies and IT operators) contributed to the success of the fair, vivifying the stands and installation of the over 120 suppliers of IT solutions.    

The outstanding attendance is an extremely positive sign, providing evidence that there is a growing care and attention towards the IT innovations on behalf of companies and public administration, along with a full awareness of the key role that the ICT plays towards the development support of the local companies and administration.  

SMAU ROME 2011 provided companies with a useful opportunity to confront themselves with numerous cases in which innovation was achieved successfully, demonstrating how the spreading of the digital culture (as well as the potentials ensured by innovation) is indeed a strong competition tool. The spot light focused on the solutions that provide greater efficiency and cost savings, as for example the tools able to manage efficiently the communication within the social networks and online advertising, e-commerce and marketing strategies (stronghold for the clientele). During the event there was also time for independent sessions, one-to-one meetings, demos and curiosities on display: a true showcase of IT innovations having great success in matter of visibility and participation.    

SMAU in Rome has been a thrilling event for Microarea, that provided an extremely positive feedback in regards to clients and visitors, all of which positively surprised by the new features and by the team made up by the 6 Platinum and ISV Partners.  

All of those interested had the opportunity to enjoy, within stand D6, the experience and knowledge of the experts. The later were able to provide a preview, during the two days, of the new release of Mago.net and the over 140 new features. Customised demos were also provided to each user, along with highly innovative answers to the requests being set forth.
Thanks to the addressing of the single and specific necessities, the consumers were able to witness how the everyday tasks are improved and simplified by means of the vertical solutions made available by the Microarea Partners. Many have personally verified how Mago.net (along with the systems integrated with the later) leads to a greater optimisation and efficiency of the everyday tasks.  

In other words, Rome has been an outstanding opportunity from a visibility, communication and careful consideration point of view...an experience that shall be repeated in future!

We wish to thank all of those who brought life to the Microarea stand with their presence and curiosity! A "farewell" to everyone! See you at the next smash hit events for the IT business innovation: in Padua the 4th and 5th of May and in Milan from the 19th to the 21st of October with the 48th edition of SMAU Milan.

The North-East Italian Microarea Platinum Partners are pleased to invite you to the SMAU business (the most famous Italian computer and Information Technology expo) taking place in Bologna, specifically dedicated to the SMEs. There are many reasons explaining why the exhibition is worthwhile being visited the 9th and 10th of June, including the highly interesting Workshops and the opportunity of meeting some of the most important Microarea Platinum Partners.   

by Fabrizio Perricone - Product Marketing Manager

The stand A4 will be.....attended by 6 Platinum Partners. Wednesday the 9th you will be welcomed by Giga (Padua), Treebyte (Vicenza), Tecnobiemme (Modena); Thursday the 10th by AT Informatica (Verona), Servizi IT (Verona) and Kirio (Bologna). 
   
You will be able to get hold of news and latest information regarding the product and meet personally some of the most professional, expert and competent Microarea Platinum Resellers. Come to experience with your own eyes the Mago.net vertical solutions developed by the Partners themselves. If you are not a Mago.net user yet, take advantage of their consultancy in order to further understand in which way Mago.net is able to increase immediately the performance profitability of your company.

If you are a user of the Microarea products, do not miss the opportunity of visiting the stand of the Microarea Platinum Partners. Apart from receiving all the information you require, at the stand you can collect (also if you are not a Mago.net user!) the “Magopad” to enliven your bureau!

Create your own pass to enter free of charge the SMAU Business Bologna 2010: register on the SMAU Website (by following the link you will find the invitation code already filled out) in order to obtain your free entrance ticket! You can download the invitation in PDF format by clicking here and using the invitation in future to create your complimentary ticket.

The exhibition will take place in the major fair centre of Bologna. The event official website contains all the details and information on how to reach the location.  

Do not miss! Be there the 9th and 10th of June, between 9.30 and 18.30, at the SMAU Business Bologna to meet the Microarea Platinum Partners...They are waiting for you!