Romexpo Bucharest: good reasons for a visit

29 September 2015 by vsalaris

Internet&Mobile World, Bucarest 2015

Bucharest, 7-8 October 2015. The fourth edition of Internet & Mobile World will take place in the Central Pavilion of Romexpo Bucharest and expects over 7300 business participants. 

Edited by Marketing Department

Internet & Mobile World 2015 (IMWorld 2015) is the biggest B2B event in Romania. IMWorld is dedicated to digital, mobile and software solutions. Now in its 4th edition, IMWorld, posted an average annual growth rate of 31% since its launch.

The event is scheduled to take place on October, 7-8 and will host over 135 local and regional companies who will bring in public’s attention latest generation business solutions, with focus on innovation. In the same time, IMWorld 2015 will bring in front of the business and general public over 120 international and local speakers, which will share their know-how on IMWorld’s stages. There are 4 stages: in addition to the Main Stage, you will find Business Software Stage, Digital & E-commerce Stage and – new in 2015 – Developers Stage.

According to Alexandra Dabu, Project Manager IMWorld 2015 (source: blog IMWorld), The novelties brought by IMWorld this year are the start-ups section and the special stage where the latest trends in mobile apps and web apps development will be presented. Romania is already recognized globally for its IT specialists and for their ability to innovate in terms of software, mobile and online app: IMWorld wants to offer them the possibility to present their innovative ideas. In the same time, IMWorld 2015 can be a launch opportunity for local start-ups and it will support and develop the concept “Romania – regional tech hub. The Country, among all countries in CEE, has indeed the best perspectives to bring added value, even at international level, to the internet & mobile sector.

As you know, is traditionally present in Romania, with a complete localization, in line with the opportunities opened up by the ERP on the international scene. Romania is in fact one of the seven countries in which Microarea ERP is perfectly adapted to the linguistic, currency and regulatory context. The growing presence of in Romania led to broaden the experience of international development in business software, while consolidating knowledge and know-how related to the local market.

Because of its leading role as in business software in Romania, Zucchetti Group could not miss this event: will be present at IMWorld 2015 at stand B16. A central position chosen to present the leading ERP on the international scenario with live demo sessions, and to offer to users, decision makers, managers, marketing professionals and IT the most advanced technological solutions in the ERP field.

On this occasion addresses the Romanian market, but not only that. The ERP is in fact able to fully embrace all the current needs of internationalization: if your company is expanding in international markets, or if you're thinking in foreign locations for your business, you can satisfy your needs with, the international ERP. Lined up to any tax rule, has complete multicurrency support and a multilingual management of both the description of the data and the user interface, to support the growth of your business beyond national borders.

Learn more about the presence of to the last edition of the event. For all details on the imminent opening of IMWorld 2015 you can instead refer to the official website. and the great events in October

26 November 2014 by vsalaris


During last month, Microarea partecipated with ERP at two big events, confirming its presence on the international scenario.

Edited by Marketing Department

Let’s live again in chronological order the two happenings to which Microarea and took part in October.

Between October 8 and 9 the scene is the emerging Romanian market. In Bucharest, at Romexpo Bucharest fair, there was Internet & Mobile World third edition.

Internet & Mobile World is a major B2B event in ITC field and its main players are the most important companies in crucial sector such as Software Development, ERP, Mobile & Apps, E-commerce, Digital Marketing, Social Media e Cloud.

More than 130 companies participated, giving life to a very encouraging environment for business. Inside this scenario, there was more than 60 presentations and several high-level workshops that brought together local and international expertise.

This year, in particular, Romexpo was populated by events and exhibitions in Business Software, Marketing Technologies e Mobile & Apps sectors. The event launched a real network between exhibitors and the 80.000 visitors. The most part of visitors were decision makers and upper management in ITC and Marketing. was there! Following the non-stop growth of its ERP, for both efficiency and users, Microarea took part to the event to update its customers and welcome the new ones!

At Microarea-Zucchetti stand, designed for, the staff presented product demonstrations, suggesting customized solutions for the most different business needs, dialoguing with users and visitors. You can take a look to the stand visiting Microarea Facebook page!

After few days, the scene is Milano. Between 22 and 24 October, the unmissable appointment with innovation is at SMAU! Managers and entrepreneurs in these 3 days met 200 startup and research centers, attended more than 300 workshops and discovered 500 technological news proposed by ITC specialists.

Here in Milan 9 Microarea prominent Partners populated the great Zucchetti Village with workstations dedicated to their solutions.

2C Service, Antos, Centro Sistemi Treviso, Hand Made, Link Management, Micron, Project++, Sabicom and Tecnobiemme presented inside the Village the resources of their vertical solutions developed to better integrate with companies needs.

The Partners implemented the better formulas to engage public with product presentations and in-depth analysis, interactive and customized demos, able to highlight the countless opportunities to increase productivity and competitiveness of any company.

The appointment in Milan is by now a historical one that highly convinced both exhibitors and visitors and promises fruitful and positive repercussions for both parties.

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Mago.Net without limits!

30 January 2010 by fperricone

 Mago.<i>net</i> senza confini

Microarea is present in 5 nations (as well as Italy obviously!). is localized both linguistically and functionally for the different countries. Once more, in 2009, Microarea issued various innovations specific for each nation.

by Fabrizio Perricone - Product Marketing Manager

Important and constant innovations allow to conform to Bulgarian, Swiss, Polish, Romanian and Hungarian regulations!

Each year users outside Italy benefit not only from the improvements issued for all the countries, but also from specific innovations for their market.

Just to mention some specific implementations by nation: VAT registers that permit operators to print monthly intervals were issued for Romania; for Bulgaria the possibility to cancel individual entries was added; for Poland VAT calculation in the margin was introduced; Switzerland can generate the files for payment orders in the DTA format (Swiss standard); in Hungary they have a national list of the cities and postcodes.

Those set out above are just simple examples, enough to understand that Microarea is always careful to guarantee a product that conforms to the regulations of the countries concerned and to provide useful features tailor-made for the different national realities. Dealers in the 5 countries follow the user through all the phases, from installation to updating, from training to advice, just like in Italy.

The value of the MLU, abroad just as in Italy, becomes reality with hundreds of product innovations every year, with the guarantee of a management that is always in line with current legislation, a myriad of e-learning courses in English, with the Microarea Community Forums (in English).

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