Microarea Convention 2011: Sold out!


16 March, 2011 by fperricone


Microarea Convention 2011
 

A large number of Partners attended the Microarea Convention 2011, held at the Hotel Parchi del Garda in Pacengo del Garda on the 10th of March.

Many new features including the forthcoming issue of Mago.net 3.5

by Fabrizio Perricone
Product Marketing Manager 

Three hundred people attended the Convention 2011. Remarkable the presence of the foreign Partners: over 20 of them arrived from Hungary, Switzerland, Bulgaria, Poland and Romania! 

The expectations have not fallen short: many topics have been set forth and highly important new features have been announced. Three new modules of Mago.net 3.5 have been officially presented and illustrated throughout visual demonstrations. The three new modules just mentioned are Warehouse Management System (logistics), EasyBuilder (customisation development tool) and EasyAttachment (documents filing management).  

If you wish to find further information on the three new modules, check out the blog herewith: you will find specifically relating articles.

Respecting the timetable became a quite difficult task mainly due to the highly consistent number of people attending the event. Nevertheless, thanks to a efficient "back-end" work, the delay in regards to the schedule was very limited.
The first presentation was held by President Enrico Itri: a clear-cut, precise and incisive picture of the past, present and (above all) of the great ideas and innovations that Microarea has in store for the future.   

Next was Fabrizio Perricone, the Product Marketing Manager. He introduced to everyone, thanks to a breathtaking video, the new logo and the graphical design that will come with the release 3.5 of Mago.net. Furthermore, he highlighted the excellent results obtained by the Microarea website along with the main services provided to the Users and Partners by the website itself.   

The Sales Director Mario Aschiero, throughout a brilliant speech, brought everyone's attention on the outstanding results obtained in 2010, identifying the increase in the number of end users as the strategic goal that the Microarea Partners need to pursue in 2011. Such goal is the only "medicine" able to fight back the product contract cancellations due to the financial crisis that caused the closing down of many Mago.net user companies. Mr. Aschiero also underlined the ethical aspects that Microarea and its Partners share in order to offer high quality services to all Mago.net users.   

The Microarea Award 2011 ceremony just before lunch break: magnificently presented by the Microarea International Sales Channel Manager Réka Ujj, the Partners awarded were Micron Srl (best Italian Partner), Magoarea Ltd. (best foreign Partner) and Mario Infante of Giga Srl (best contribute to the Microarea Community).

The after lunch was characterized by the outline of the new features available in the 3.5 release of Mago.net: four sessions during which the slides were set a side in order to give way to actual demonstrations.

The interview to Andrea Rinaldi (CTO ERP division) offered the opportunity to highlight the new "cool" characteristics of the product! Integrated Skype call, address verification via Google, template report, organisation chart management and lots more...also if, to say the truth, the 25 minutes of the presentation were too few to show the over 130 new features available in Mago.net 3.5!   

The second demo which took place in the afternoon focused on EasyAttachment with a Q&A between Anna Bauzone (Project Manager) and Fabrizio Perricone. The document storing system made in Microarea proved to be truly simple and efficacious.

Next came the Marco Perasso and Matteo Canessa (two members of the development team) presenting EasyBuilder: easy to use and incredibly effective, EasyBuilder is the tool which allows creating customisations in Mago.net. More than often the demo was interrupted by the spontaneous applauses of the audience.   

Giuseppina Sperico (Logistics Team Manager) and Francesco Ricceri (he who developed the software of the hand held devices) showed to everyone how the new module Warehouse Management System can significantly improve the logistics management of the warehouse. The solution for the management of the Wi-Fi handheld terminals was presented during an interesting unscheduled presentation. 

Towards the end Mario Aschiero described the "Go to Market" of the three new modules: aggressive prices and full support to the Partners on behalf of Microarea

Last but not least, a truly interesting "Q&A" session.

What a busy day it has been, with lots of information provided and positive communication: the audience followed all presentation with great attention well past six o'clock in the afternoon!  

Multimedia material will be soon available on the Microarea channels (official website, Youtube..).





Microarea Portal makes it 6!


25 February, 2010 by fperricone


 Portale Microarea poliglotta

The global market is increasingly restive: new contacts, new business opportunities, new partnerships. Microarea is now multi-lingual, reaching out to its many markets!

by Fabrizio Perricone - Product Marketing Manager

Our increasingly enhanced presence in Bulgaria, Poland, Rumania, Switzerland and Hungary has urged Microarea to...make it 6!

In addition to Italian and English the Microarea Portal is now also available in Rumanian and Polish. And very soon we’ll be adding Bulgarian and Hungarian versions!

The Microarea Portal has always spoken two languages: Italian and English. Maintaining content in two languages constantly aligned is an important mission for us, offering businesses north of the Alps the opportunity to get to know Microarea and ERP Mago.net.

Microarea wants to further increase its presence in countries in which it is already a solid business reality, providing its End Users, Partners and simple Contacts a vital benchmark to help them keep constantly up-to-date on product innovations, while allowing them to get to know and make the most out of the functions provided by Mago.net modules, and much much more!

Keeping content on the Portal up-to-date in six languages is undoubtedly a daunting task, but the advantages provided by the increased visibility will widely pay back the effort required.

The website "new" languages will allow Microarea to be easily reachable via Google searches and using other search engines in "reference countries", enhancing visibility for the entire Microarea Community, formed by its Partners and Users, and obviously by Microarea!

Never made use of the function for viewing the Microarea website in a language other than the preset language? It’s simple: use the drop-down menu in the top right corner and choose a country!





The new Microarea portal: we talk to Germano Traverso


9 March, 2009 by szarino


 The new Microarea portal: we talk to Germano Traverso

by Sonia Zarino - Marketing & Communication Manager

The new Microarea portal was launched over three months ago and includes many more aspects than its predecessor. Designed as an interactive platform between companies and the outside world, the portal offers a series of new services with the primary purpose of consolidating and extending the network of users, partners, visitors, who on occasion interact with each other, and, of course, Microarea. 

 

Germano Traverso, Technical Director and qualified engineer at Microarea, heads up the project and in this article describes the achievements so far and what lies in store in months to come.

“As you can imagine”, observes Traverso, “the portal is by its very nature constantly changing, not only because our development team is continuously working on maintaining and up-dating the contents, but also because visitors (users, partners, etc.) participate in discussions, pose questions and suggest improvements.”

Based on CMS technology, the portal has been structured so that its contents can be easily picked up by search engines, thereby improving its visibility on the Web.

Among the new features introduced on the portal, some, such as online and video courses, have been specifically designed for Mago.net users. These courses are free to access (subject to user authentication via the site) and are proving to be particularly useful in acquiring a deeper knowledge of specific software functions. Since the courses are available 24 hours a day, users can choose their favourite time to access them, at home or at the office. Their simple structure makes the lessons easy to follow and the concepts necessary for using any of the functions can be remembered with the least effort.

Some of these courses are accessible even without authentication for visitors who are not Mago users but who wish to try out its efficiency and perhaps learn more about the product.

Consistent with the site’s Web 2.0 technology foundation, new instruments such as the Forum (discussed in our previous issue), Blogs and, coming-up, Wiki and code sharing instruments are growing in significance.

Blogs: Versatile and easily up-dated, our Blogs are the ideal tools to keep you regularly informed of new developments regarding partners and users. Some of them are reserved for partners (Business, Support, Technical, Training), others can be freely consulted (MicroareaNews, press releases, etc.). You can evaluate articles on Blogs and post your comments.

Wiki: This project will allow easy sharing of informative material. The content will be open to the community of editors. Each change will be recorded chronologically, making it possible to redraft the text in its previous version. The aim is to share, exchange, store and optimise knowledge through collaboration.

Code Sharing: This is yet another project designed to create a highly open, progressive environment, offering the community of developers the possibility of sharing “parts” of codes or more complex solutions made available to the community itself.
Traverso’s view is that, “Today we are already in an intermediary stage where we are sharing information and knowledge, templates, reports and simple solutions in preparation for the next step which will involve sharing code elements”.

In the reserved area, now more accessible and navigable, order processing (dedicated exclusively to partners) has undergone a complete restructuring, allowing for orders to be placed completely online with a noticeable time saving and quicker execution.

Even becoming a Microarea partner has become easier with the possibility of concluding contracts online. In time, this is expected to become the sole procedure, having already eliminated paper copy contracts in other areas (for instance, MLU Microarea Live Update).

“The favourable response we are receiving from the public (over a thousand visitors per day) shows that we are on the right path. In future, we will strive even harder to build and consolidate the network formed by partners, users and Microarea itself because we are convinced that reciprocal interaction can lead us to the solutions required by the market in terms of speed and creativity: two fundamental elements which are essential to always remaining competitive,” concludes Traverso.





The new Microarea Portal is now On-Line


24 November, 2008 by szarino


 by Sonia Zarino

The new Microarea Portal is now On-Line with a spanking new web site that has been completely renovated from a graphics, content and usability point of view.  The idea behind this change is to establish an immediate contact with you the user.

Usability, simplicity of content, easy to navigate: just a few of the key words about this brand new Microarea web site.

This new site has been designed to furnish clear, immediate and pertinent answers to the busy users of the web.  The new Microarea Portal has been created as a set of itineraries capable of guiding the user to the information that he or she is looking for in that particular moment in time.

Final users, partners or simply anonymous visitors are accompanied through the various sections according to the choices made by menu driven options, and who can find the information required in just a few clicks of a button.

Microarea has decided to go down the road that leads to the web as the numbers supporting the design of the new portal demonstrate: 12 resources dedicated for the development, and 40% of the technical and marketing structures utilised to process the content and inherent technology.

The new portal is even richer with information and is available in different formats:
•    video, available with the click of a button according to the various navigation threads;
•    Adobe .pdf format, available to be downloaded and printed (market and product documentation);
•    video streaming (e-learning and video-courses);

To give you an idea of the wealth of the free material available on the Microarea Portal, there are 104 e-Learning training courses for you to understand Mag.Net in microscopic detail, 70 video steaming courses, 14 Promotional Training Demos and more than 200 Screenshots showing the most significant scenarios.

You can also download product brochures in .pdf format in English and Italian and other interesting novelties, sheets about successful experiences and testimonies given by the users of Mago.net.  These explain how the various Companies have been able to fully satisfy their management requirements thanks to the implementation of our software and support from reference partners.  

Another novelty is represented by the possibility of visitors, recognised by the site as Microarea users or partners, to interact with the site and to comment about the latest news posted in the area dedicated to companies.  However, all of you can keep updated about our products thanks to the RSS which allows you to keep your eye on the latest issues without having to navigate through the site.

In a few weeks a forum will be made available where users and partners alike will be able to interact with each other and with Microarea, to easily and quickly exchange information, opinions, ideas and observations in order to share the know-how and expertise that characterises our community.

As is normal for a web portal there are many other things in the pipeline and over the next few months additional novelties will be introduced to further enrich the content and functionality.  This is the new challenge that Microarea, together with its partners and users, is preparing to gather together and the results of which, we are absolutely certain, will not be lacking.




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