The success of an Internet website depends on the coherence relationship between shape and contents. For Microarea, this means providing, throughout the web, relevant and interesting information.

edited by the Marketing Department 

Microarea, now as in the past, always released unique and distinctive information, re-establishing and increasing progressively its visibility among the web.

In 2011, the Microarea website achieved outstanding results from a visibility point of view: +22% visits on 2010, for an overall 1,800,000 on-line pages visualized! Interestingly, a large part of the visits are due to the "Googeling" activity of Internet surfers in search of information and solutions. Comparing to last year, we have witnessed to a consistent increase in the traffic deriving from Google: +30%!    

The significant work load that Microarea carried out on communication is integrated and fulfilled by the search engines optimization activity, this throughout technical improvements (the grouping of activities known as SEO) that guarantee a highly effective positioning of the results of the research engines. The latter is truly vital towards the products visibility and, more generally, of the entire Microarea offer.     

Also, the type of consultation provided a highly satisfying result: the visitors don't just "stop and go" on the website: there stay (on average 5 minutes) is well longer than the one referring to other websites belonging to players in the same market segment. This means that there is a significant level of interest and attention towards the reported themes.

Thrilling results indeed, which prove how quality does pay off in the end.

It is therefore obvious that the visibility of the companies that are hosted on www.microarea.it is considerably high. An extraordinary showcase is available to the Microarea Platinum Partners, within which they can promote their brand and solutions integrated with Mago.net. The End Users instead have the "Success Stories" area where they can promote themselves on the web ... all of which offered by Mago.net!
We could say, based on the information in our hand and trying to carry out a literature type comparison, that the End Users have "flicked through" the Microarea website searching for the most interesting info just like if it was a newspaper, they have read with attention just like if it was a manual rich of information and last (but not least) they have shown their appreciation as if it was a best seller!   

Aside the numbers and statistics, the great influx and interest of the visitors prove the value of the philosophy and efforts made by Microarea, acknowledging the importance of the investments made in order to offer a "point of reference" for the "aficionados" (Users and Partners) and net surfers who are looking for the answers to their needs. 

The 2012 Microarea calendar is indeed an ode to personal motivation: the sports results included within each month are a metaphor of the challenges undertaken and overcome every day... from a work point of view as well!

edited by the Marketing Department  

2011 Annus horribilis? Not really. Many opportunities have been made available by Microarea thanks to the new features included in Mago.net! This statement is underlined by the solutions that target concrete and actual needs faced by companies, such as (for example) the new features introduced into the fields of the documents management system and logistics.  

In light of the efforts set forth, and results achieved this year, Microarea wishes to send out a small message characterized by a positive and constructive attitude open to new challenges, which shall hopefully contribute to a day by day growth. This is why Microarea decided to offer, to its current and future end users, a little gift that shall follow them all year long in the best possible way: a 2012 calendar.

Will power, determination, motivation and the desire to improve constantly are the elements that allow Microarea to grow and reach top class results in terms of quality and efficiency. The same energy helps sportsman to obtain the incredible results that are described month after month in the Microarea calendar.  

From mountain climbing to scuba diving, from the great sport challenges to the most unusual records: a series of symbol images that will help you remember, day by day, that everything is possible...with the help and support to your company, provided by the ERP Mago.net, it is even easier and more profitable!    

The 2012 Microarea calendar: twelve months of striking images and motivation, hoping for the next year to be an Annus mirabilis!

Do you want to receive, free of charge,

the breathtaking calendar 2012 Microarea?

It's easy: become Microarea's Fan on Facebook!

Microarea has always embraced the concept of converging global diffusion of its solutions with a close evaluation of the local needs.

edited by the Marketing Department 

The strong integration of its values within the various local environments is the principle upon which Microarea supports its activities in countries such as Tunisia, Serbia, Croatia and China.

Each country has a different background and the dissimilarities existing with the usual models, especially from an accounting point of view, often discourage any potential foreign investment. Microarea is able to tackle these problems by providing tools allowing the management of all the various accounting methods.  

The experience and the top quality preparation of the team Microarea allow the latter to be fully able to address projects having an international dimension, also in those countries where this process is yet to begin. Just as in those nations where Microarea decided to take a road leading towards a growing entrepreneurial environment (i.e. Poland, Hungary, Romania, Switzerland, Bulgaria), also in the new territories Microarea relies on local resellers and consultants. Thanks to these vital bodies, Microarea can provide solutions that meet the needs of the local market, hence ensuring a tight synergy with the clients, this being an strategic aspect creating opportunities for everyone and everywhere!   

For years Microarea has put efforts into creating and distributing products and services designed for the international market, yet conveniently shaped to fit the local fiscal legislation, language and culture, hence complying its resources with the local environment and creating new development opportunities.

The credit recognised to Microarea is acknowledged by those Italians SMEs that have, jointly with Microarea itself (the only Italian software making all of this possible), moved beyond national borders carrying forward a rationalization of the company management and gaining benefits abroad also thanks to the advantages provided by an optimization at 360 degrees.  

Furthermore, thanks to the hi-tech solutions and countless possible customizations, Mago.net positions itself also as one of the top competitors not only for those ERPs created by local software houses, yet also for established enterprises operating in an international context. The technology, the expertise and the innovation set forth by Microarea are a point of reference on whichever level. 

Microarea is confident that the development and the promotion of those local realities, that are ready to work and invest in services and quality, will give way to new and stimulating opportunities within growing economic environments. Microarea is ready to gamble and win, thanks to the expertise and competence of its local consultants, and also thanks to the technology and customization potential of its ERP solution.  

SmauMilano ends the SMAU Roadshow tour 2011, on the road all year long all around Italy, supporting and spreading out technological innovation.  

edited by the Marketing Department 

Just like in the past years, the Milan exhibition center will host, from the 19th to the 21st of October, the SMAU Milan event. SMAU Milan is a well known and established showcase, celebrating this year the 48th edition, dedicated to IT and new technologies. The technology kermis, whose aim is to seize the heart of the ongoing evolution in the world of technology for businesses, offers workshops, labs and product demos. Where? Wing 3 and 4, FieraMilanoCity!  

The outstanding solutions of the Microarea Partners will enrich also this SmauRoadShow 2011 edition. Three days during which 8 Microarea Platinum Partners (2c Service, Select Informatica, SIT, Artware, Joker, Micron, Europroject and M.E.S.) and 5 ISV Microarea Partners (Treebyte, DLF System, Digita, GSI, Proximo) will take turns, within Wing 4 - stand C15, in addressing needs, demands and simple curiosity of all guests and users.  
Customized demos, in depth presentation of products and solutions whose target is increasing productivity and competitiveness, are just some of the initiatives that the Platinum and ISV Microarea Partners will provide at Smau Milan...come and see all the rest with your own eyes!   

Take advantage of the opportunity that Microarea once again offers you, gasp the chance of  optimizing your company business. Download now the free entrance ticket for SmauMilano2011.
Three days to innovate your enterprise!!
Visit the official website of the event in order to get hold of all the information and plan a visit up to your expectations and needs!

Throughout the newsletter and the blogs, Microarea gives life to a lively and informal communication on everything that surrounds its world!  

edited by the Marketing Department

The Microarea blogs have been created for communicating transparently whilst safeguarding the ties between users and partners. Just like in some sort of on line diary, the Microarea bloggers periodically issue news regarding the world of innovation, updates, news, opinions and lots more, all of which jointly with images and videos.    

The Microarea blogs and newsletter make sure you can listen to an informal voice regarding all themes surrounding the Microarea universe. Keeping yourself up to date is fun and easy! You will be astonished by the clarity and immediacy of the information found within the blogs. Uncover the chronicles, the mail news for the press, the events, and furthermore, the advise of the column "Tips and Tricks". Keep track of the technical news, as for example the most recent new product features, the anticipations regarding the future functions, the participation to initiatives and events, the precious advice in order to learn how to use Mago.net at best... there is always something to suit everybody's fancy!

Microarea believes that interaction is indeed a tool that favours growth. This the reason why Microarea commits efforts and resources towards enhancing communication through there channels whilst encouraging its "audience" to leave feedbacks. What you should do at this point is visit the Microarea website and begin to read and participate in the blog life, voting your favourite article!

The blog resources are updated very often. In order for you to avoid missing an article, Microarea makes available the subscription via RSS. Throughout the RSS feeds, you will be automatically informed on the new published items. The RSS service makes sure you are always up to date. All you need to do is subscribe to such service and you will receive a notice every time a new post is issued within the blogs. All of which free of charge!     

If this is still not enough, be aware that every month MicroareaNews is released, the Microarea newsletter.

The MicroareaNews contains the most interesting articles of the month, directly delivered to your e-mail box. Thanks to this service Microarea is able to bring the most important information directly to your office desk, ready to be read in order to uncover all the benefits that Microarea offers... easy peasy isn't it?
Enjoying this opportunity is extremely easy and fast: all you need to do to subscribe to the newsletter is provide us with your e-mail address!

One click to get hold of useful features and in depth information. Find out how with the agility of the Microarea blogs!